Here are a few tips i used when modeling these quick 10minute each blendshape poses.
I mostly use mask, move topological/move, smooth, and clay buildup brushes for these. also original model/design.
to get how much to move nose up by, used reference to approximate by one eye
here using rotate tool to get rolling of lips
Hope this is helpful,
Philippe Faraut's Anatomy and expressions in clay (philippefaraut dot com)